We all know the importance of the growing renter market known as Gen Y or Millennials. We’ve designed urban-friendly mixed-use developments that combine the convenience of home with the entertainment of restaurants and retail. There have been improved amenities that speak to their desire to socialize such as driving ranges, true resort-style pools, community gardens and kitchens, to name a few. But, do we really know the mistakes that can cost us these important residents?
The folks over at Multifamily Executive recently published an article that highlights not only the importance of this generation of renters but also what mistakes to avoid in order to keep them happy at your community. Click here to read the article in full.