Digital Marketing During COVID-19
How to seal the deal 100% virtually.
From virtual tours to online leasing, COVID-19 has launched the housing industry into the digital realm more fully than it ever was before. Struggling to adjust to this sudden sea change? We know real estate brands throughout the industry are feeling the pressure, so we built these downloadable guides to help. Click through to find our digital marketing tips or tour guide playbook; they’re both 100% free.
Digital Apartment Marketing Tips During COVID & Beyond
While the industry was already headed toward digitization, the COVID-19 pandemic is on track to alter apartment marketing strategy for the foreseeable future. With potential and current residents now more accustomed than ever to digital leasing and no-contact consumerism, it’s essential that real estate brands assess their current digital presence and resident communication to maintain strong leasing rates into 2021 and beyond.
Tour Guide Playbook
Today’s prospective residents are opting for virtual leasing options more and more often, especially in the wake of the COVID-19 pandemic. To keep up with demand, promote a sense of safety, and instill confidence in prospects and residents alike, use these virtual leasing tactics.