a
M

10 Great Student Housing Marketing Ideas

by | Feb 14, 2014 | All, Marketing

With Jay Leno’s last night hosting the Tonight Show having come and gone, I flipped over to CBS to watch David Letterman the other night. I used to watch Letterman religiously, but with the addition of our now 4-year sold my bedtime has become much earlier (Ok, I usually fall asleep on the couch before the 10pm news).  This night, though, I triumphed.  One of Dave’s signature bits is The Late Show’s Top 10. And as they say, copying is the best form of flattery. So, without further adieu here are Threshold’s Top 10 Great Student Housing Marketing Ideas:

(more…)

Go for the Gold: Housing Fair Marketing Plans

by | Feb 7, 2014 | All, Marketing

The 2014 Sochi Winter Olympics kicks off this week, unfortunately  shrouded with controversy over lack of preparation. The hashtag #sochiproblems is trending over #teamusa. As we think about our marketing to college students, one event that puts everyone on the same competitive playing field are the housing expos or housing fairs held by many colleges and universities.  It’s your time to compete against the comps and shine. Certainly you don’t want #housingfairproblems to follow you around. Here are some tried and true tips:

(more…)