by threshold | Jun 18, 2013 | All, Tech/Web
By now, I’m certain that you’ve read an online review about a company, a property, a travel destination, a restaurant, or your favorite celebrity. Whether good or bad, these online reviews provide a “true” glimpse into what your experience might be based on others that have had the pleasure (or displeasure) already. Why are these important to the residential industry? Well, people trust people – even if they don’t “know” them. Negative reviews will significantly damage your brand AND your opportunities to get folks past the Threshold of your community.
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by threshold | Jun 5, 2013 | All, Culture
The Threshold Agency will be attending the National Apartment Association Education Conference in sunny San Diego June 19-21st. While these industry conferences are always full of innovative ideas related to how multifamily professionals can continually improve their portfolio and business acumen, it’s also a great way to make big announcements. Our fun/newsy announcement is the launch of our marketing consultancy. With nearly 20 years of experience in residential marketing, our owner, John Kerrigan, is once again able to provide first-hand marketing strategy solutions for clients.
We’ve been busy over the past several months building a strong network of experienced professionals and we’re eager to take on sunny San Diego. Umbrella drink and all.
